Future FeRFA: A New Look For The Resin Flooring Association

FeRFA resin flooring FeRFA unveils a fresh new brand identity, with exciting, dynamic website that vows to serve whole industry to follow.

FeRFA, The Resin Flooring Association, is thrilled to announce the launch of its new brand identity, with a new and updated website to follow. This rebrand reflects FeRFA’s dedication to innovation, quality, and leadership in the resin flooring industry.

The new brand identity includes a refreshed logo, updated visual elements, and a modernised colour palette, all designed to embody the dynamic and innovative spirit of FeRFA.

The new website promises to off er an enhanced user experience with improved navigation, comprehensive resources, and a dedicated membership directory to connect users with top‑quality contractors and suppliers.

FeRFA's CEO, Tracey Glew, commented, “Our rebrand is more than just a new look; it represents our commitment to being at the forefront of the resin flooring industry. Our new website will serve as a valuable resource for both our members and those seeking the highest standards in resin flooring solutions.”



Key features of the new website will include:

  • User‑Friendly Design: Intuitive navigation and a modern aesthetic.
  • Resource Hub: A comprehensive collection of industry insights, technical guides, and best practices.
  • Membership Map: An intuitive tool to easily find FeRFA‑approved contractors and suppliers.
  • Highlighting Industry Standards: Real‑life examples of our Members’ work, showcasing the impact of resin flooring solutions completed to the FeRFA Standard.

As FeRFA continues to evolve and look to a fast‑paced future, the new brand identity and website aims to better represent the Association’s mission to promote excellence, innovation, and professionalism in resin flooring.

FeRFA, The Resin Flooring Association's new website